Officially Silly app icon: a child wearing a colander as a knight's helmet
An app for parents of kids from under 3 to 13

Be the fun parent. Effortlessly.

Hundreds of afternoons start with “I'm bored”. Officially Silly turns them into adventures: a blanket fort becomes a spy headquarters, a colander becomes a knight's helmet, and you become the parent who always has an idea.

Coming soon to iPhone and Android. Write to us and we'll send you a test invite.

A child wearing a colander as a helmet knights a parent kneeling on the living-room rug
How it works

Swipe alone. Play together.

The choosing happens without the kids, so the playing can be all about them.

1Discover · on your own

Find ideas you love

Five calm minutes on the sofa or the bus. Swipe up to save, left for “not for us”, right for “maybe later”.

2Shortlist · when it's time

Pick one

A rainy afternoon or a free hour? Open your shortlist. Everything there is something you already liked.

3Play · together

Choose how big, then go

Every adventure comes in three sizes,* so it fits your energy today.

EffortlessStart right now, with what you have.
More FunSame idea, more game.
Full AdventureThe full story, for when you have time.

* For the littlest ones, some adventures come in fewer sizes. Short attention spans, short games.

A child in a paper crown poses proudly; their shadow on the wall is a grown-up wearing the same crown
“

The Child is father of the Man.

— William Wordsworth, 1802

Somewhere inside your child, a grown-up is already being made. Not in the big moments. In the small ones. Every game is a rehearsal for a life.

What grows from it

Characterful

Children who keep a promise to a teddy will keep it to a friend, and who are brave because they have practised being brave.

Versatile

Today an engineer, tomorrow a chef, on Sunday a detective. Quietly becoming good at everything.

Alive

Curious. Loud. Muddy. Children who look at a cardboard box and see a spaceship.

A parent and a child walk hand in hand across a meadow, flying a homemade kite
Officially silly.
Seriously important.

Be one of the first families to try it.